News

The start of the year often brings time for reflection. From a brand perspective, this could be the perfect time to review your trade mark portfolio and develop a plan for the year. In this article we will discuss some key things to consider when reviewing...

Leicester-based band Easy Life has said it is being forced to change its name by the owners of easyJet, who have started legal action against them. In a statement on social media, Easy Life said the band is being sued because of the similarity of...

Serjeants is delighted to have supported our long-standing, local client, Vivid Laminating Technologies Ltd, in obtaining a UK patent for its cutting-edge new product, the VeloTaper® – an award-winning digital flatbed cutter with additional tape applicator head. About Vivid Based in Ashby-de-la-Zouch, Vivid is an innovative, family-owned...

From ChatGPT to image generators, lately it feels like Artificial Intelligence (AI) is slowly but surely taking over the world. But while there are many advantages to the increased availability of AI platforms, from speeding up processes to helping generate new ideas, there are important...